Chul Woo Moon is the chair of the S.Korean National Advisory Board. On research front, during the last three years, he wrote two books on mergers and acquisitions (M&A), and published several research articles in international scholastic journals on such issues as global strategies, strategic alliances, and organizational learning. Currently, he lectures mainly on M&A and strategic alliances in Asia and Europe. In addition to his advisory roles to both multinational and Korean firms, Professor Moon has also been advising to the Korean government on such issues as APEC cooperative policy and industrial technology development policy. His current research/teaching interest deals with post-M&A integration strategies and strategic management in creative industries.